Ethical luxury silk boutique Atelier Etica has raised funds to provide 30 Cambodian families with emergency food packages.
Founder, Roxane Horton, reached out to her customers and network after learning about the devastating impact that COVID-19 has had on the Siem Reap economy.
“Those of you who know me know that Cambodia holds a special place in my heart, which is why I am deeply saddened to see the situation that so many Cambodians are facing due to the economic impacts of COVID-19.”
She sprung into action, holding an online fundraiser that saw 14 people donate to provide 30 food packs to those hardest hit. The sad reality is, many community members in our five target communes in rural Siem Reap, Cambodia have lost their jobs due to the economic impact of COVID-19. They either worked in the tourism industry, or their jobs were indirectly related to the tourism industry which has been decimated. The flow on effect from the loss of these jobs is impacting other industries, including small enterprises. The economic impact on Siem Reap has been horrendous. These families don’t have enough food to provide them with adequate nutrition, which will impact on their health. There are numerous families who have upwards of eight members who need to be fed. We are very concerned that malnutrition, stunting and starvation may occur.
Our program partner, Human and Hope Association, has been working with the Chief of Sambour Commune to work out what emergency support the community needs. He has provided them with a list of the families who are most in need of support, and they are going to be providing them with emergency food relief packages. These packages will include rice, eggs, canned fish and noodles.
This is the first time they have provided food packs to the community. They don’t take this lightly, because both Human and Hope Association Cambodia and Australia have always been cautious about the unintended consequences of direct aid. However, knowing that this is an unprecedented situation, and that the community members have nowhere else to turn, this is seen as a priority.
Thanks to Atelier Etica, 30 additional food packages will be distributed, in addition to the 65 packages funded by the Goodridge Foundation and an anonymous donor.
10% of all Atelier Etica sales are donated to Human and Hope. You can browse their range of ethically-made silk robes, face masks, eye masks and slippers here.