‘It’s Not About Me’ released in e-book format


Volunteering is widely known as an act of selflessness, an act of helping those in need. When Sally Hetherington moved to Cambodia to volunteer, she didn’t realise her beliefs around volunteering would change.

While she was in Cambodia she noticed what was called ‘voluntourism’, which for those who don’t know is a form of volunteering where people go to other countries to volunteer for a short period of time before heading back to their native country.

Sally learnt a lot in her time while in Cambodia and from her lessons created a sustainable charity to help teach locals to build their community themselves – without the need for foreign volunteers. Her incredible journey sparked motivation in Sally to write her book “It’s Not About Me”.

Released early this year, Sally is now officially launching the ebook version to make it accessible to people across the globe. Voluntourism is a global issue, and Sally wants people in all countries to be able to access the book to read about her journey and start conversations about why voluntourism isn’t a solution to ending poverty.

Since the launch of her book, Sally has experienced positive feedback from those who didn’t understand the impact voluntourism was having on local communities.

“I have read Sally’s book in one weekend and absolutely loved it and shared it for my family to read. I admit we have fell under the traps of voluntourism ourselves and we knew it was not exactly right. Sally genuinely shares her stories with great humour and expertise. At the end of the read, you will feel comfortable being even more generous with a true impact for Cambodia, any countries in the world and any causes you are passionate about,” – Helene.

“I would give this book 6 stars if I could. A thought provoking read about the dangers and pitfalls of overseas voluntourism. Sally combines her knowledge and experience from her time in Cambodia setting up a locally run NGO, to convey how well meaning tourists are contributing to the disempowerment of the local communities of developing counties. A must read for anyone who may be thinking about volunteering at schools/orphanages overseas, I guarantee after finishing this book, your mind will be changed. Although the tone of the book is serious, including graphic detail of the Khmer Rouge (there is a disclaimer before the book proceeds into this), Sally also combines light humour and optimism to make for a profound and entertaining read,” – Jade.

Voluntourism is a MUST know topic for those around the world and Sally’s new book in ebook form will allow many individuals learn from Sally’s journey.

The ebook is set to launch on Friday, November 1. If you would like to get a copy, please visit the book’s official website. 



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